Bosideng case study

China-based men's clothing retailer Bosideng set up their European HQ in London with help from London & Partners.

Client profile

Bosideng logo
Company:
Bosideng
Sector:
Retail
Country:
China
Website:
www.bosidengmenswear.com

Hear from Dekang Gao, Chairman of Bosideng, on why they chose to set up their first store outside China in London, and how London & Partners helped.